Get one step closer to your customer and two steps ahead of your competition

In a digitally-enabled world, there is a fundamental need for consumer-centric digital brand strategy. Understanding, measuring and managing your online presence is the foundation of successful business planning and leads directly to digital excellence. To meet the highest standards of brand advertising, we offer a comprehensive range of services, supported by years of experience and digital know-how. Advanced technology, certified competencies and remarkable ROI are our guarantee that your message will always draw your customers’ attention.

Digital brand strategy

Digital brand strategy

Embrace digital and make your online presence count

We have mastered digital marketing techniques that will give you a profound understanding of your digital-savvy audience.

Our amazing technology will give you a »beyond borders« web experience and provide you with the best insights possible into your customers’ behaviours and needs. Guided by advanced marketing approaches (including Cross-Device, Remarketing, Behavioral & Predictive Targeting, Audience Extension, Programmatic & Dynamic Creative Optimization), your brand will speak directly to the audience you most want to communicate with.

Analytics

Analytics

Information is constantly changing the way we play the game

When it’s efficiently collected and logically organized, your data can be of crucial importance in making smarter business decisions.

A thorough analysis of the information gathered and processed from online surveys, as well as data from customers’ behavioral patterns, from your cross-channel campaigns and from offline sources will provide you with integrated insights and a better understanding of your target audiences, helping you to reach them more effectively.

Audience buying

Audience buying

Be sure that you are in the most effective spot

Access to real-time insights will forever change the way you make decisions.

Working together, iPROM Cloud and Internet-scale architecture provide you with the most complete knowledge of your customers’ behaviour, helping you to execute cross-channel campaigns by connecting you to a global advertising ecosystem.

Reporting

Reporting

Every action causes a reaction

Every interaction made with your target audience is carefully noted and analysed in a personalised report delivered to you automatically.

We examine everything thoroughly: we look at clicks, impressions, investments, OTS, reach, frequency, target groups, conversion and sales data, all to measure the effectiveness of your online presence. That way, you can always make an informed decision as to which strategies or channels can be further improved to achieve the best possible results.

Bring media buying in-house

Bring media buying in-house

Control ad spending and gain a competitive advantage over third parties

Bringing media buying in-house is a key trend that will permanently change the decision-making process around your digital budgeting and spending.

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