Advertisers can use more than 50 different ad formats to create high impact campaigns with far-reaching potential that truly set them apart from the competition. Additionally, our clients can create their own private data silo – Private DMP is a data warehouse for first-party data that leverages data collected through prior advertising activities and integrates it with data from other sources. This provides our clients with powerful audience segmentation capabilities that give advertisers an edge when it comes to ROI optimization.
iPROM’s advanced advertising technology goes beyond basic demographics to create custom audiences with specific parameters, layer in re-targeting options, and contextually personalise ads in response to user behaviour in real time. By leveraging the power of AI, it helps marketeers deliver outstanding advertising result.
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