iPROM launches next-generation semantic targeting supported by deep learning
07. 04. 2021
iPROM has upgraded its iPROM Cloud technology with an advanced semantic targeting algorithm designed to look for matching website content and ad content more efficiently. The new generation of semantic targeting uses artificial intelligence to enable advertisers to match the advertising message content with the content published on digital media. It provides a higher level of relevance and brand security and improves advertising campaign results.
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