
Here are the 5 milestones programmatic advertising will reach in 2022
Programmatic advertising is rapidly becoming the preferred choice for marketers to allocate their ad budgets. Driven by significant year-on-year growth, digital media buying has expanded to connected TV, outdoor displays and audio platforms. In 2021 alone, programmatic display advertising increased 41% in the US and 30% in Slovenia. These figures speak volumes of its efficacy as an effective and flexible option for any brand looking to reach target audiences more precisely than ever before. Let’s dive into explanation of how it works!
Avtorji
- Alena Selimović 2
- Andraž Turel 1
- Andrej Beširevič 1
- Andrej Cetin 3
- Andrej Ivanec 10
- Anže Hribar 1
- Igor Mali 5
- Kristjan Pasar 1
- Leon Brenčič 11
- Luka Andrejak 3
- Mateja Zupan 1
- Matjaž Fajfar 2
- Miha Rejc 6
- Miloš Suša 10
- Monika Čurin 1
- Nejc Lepen 9
- Sašo Fleiss 2
- Simon Struna 5
- Slaven Petrovič 3
- Tomaž Tomšič 10
- Uroš Končar 5